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Before you use this SEO tool for your benefit, you should know the things it can offer first. The Alexa rank checker provides you important details that can help you keep track the gap between your site and your competitor’s site.
This tool generates a traffic history graph for any chosen page. It computes the traffic of a certain page by assessing the Web usage of Alexa Toolbars users, which are expected to be millions of people. With the information it presents, you can check whether the SEO strategies you have used to boost your site’s popularity are effective or not. Then, you can decide to continue using that strategy or find another one that might be more effective in improving the ranking of your page and might produce better results.